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3d ago
inThat $45 weighted blanket I grabbed is now a doorstop
Seems like everything that gets hyped online turns out to be cheap junk once you actually use it a few times. Weighted blankets are just the latest thing, same story as those pillowy slippers and the "unbreakable" phone cases. Stick with your quilts for forts, they last because nobody was trying to make a quick buck off them.
3d ago
inThe one comment that killed our whole pricing strategy
Had something kind of like that happen but from the other direction. We were selling a $400/mo retainer and everyone loved the pitch, said yes to the call, then ghosted when it came time to pay. Turned out we were basically describing a job description, not a result. A buddy who runs a totally different kind of business told me "nobody buys a process, they buy the after picture" and that rewired my whole brain. We cut the scope in half and doubled the price and somehow closed more. Weird how a random sentence from someone outside your world lands harder than a hundred hours of tweaking ads.
5d ago
inPanhandler on the subway platform caught me mid-speech and flipped my whole approach
There was a study I heard about on a podcast, some psychologist who talked about how we build these little scripts for strangers so we don't have to actually deal with them as people. Like we go on autopilot because it's easier on the brain. The weird part is the guy didn't want your money, he wanted you to see him, which is way harder to give. I read something similar about how homeless folks say getting ignored hurts more than getting turned down for cash. Ten minutes of real talk probably meant more to him than a dollar would have. As for whether it sticks, the study said new habits last when you attach them to something you already do, like your daily walk to the train, so tie it to that route and it might hold. Worst case you slide back a bit, but you can't unsee what he pointed out.